Hip Tastes Blog

And Then There Was a Wine Club
filed under: Ramblings, Winning Wines

Tired of aimlessly wandering the aisles of your local wine store like a bargain hunter at a played-out sample sale? Know your Two Buck Chuck from your Opus 1, but everything else in between seems...the same?

No more! It's time to feel fabulous about every bottle of wine you crack open, something the new HIP TASTES Wine Club makes possible, whether you live in San Fran, NYC or Wanker's Corner (yes, this place actually exists, in Oregon; we can currently ship to 30 states including CA, NY and OR). Take your pick from shipments of 2, 4, 6 or 12 bottles and get ready to start drinking more adventurous wines, which'll be delivered right to your door regularly so you have to do nada, natch.

Besides fabulous wine selections hand-picked by yours truly, each shipment includes detailed tasting notes, suggestions for dynamite food pairings and wine-themed party ideas penned by moi, just for club members.

Each shipment will include a balance between reds and whites, with the occasional bubbly, rose and dessert wine thrown in for good measure. And, if you'd like to receive shipments less often (on that new low alcohol cleanse? PS they never last!) you can even elect to receive quarterly shipments.

No matter how often you choose to receive, each package will include the aforementioned tasting notes, party ideas and food pairing suggestions enclosed in an attractive velum mailer those fond of cute packaging will love. After all, it's the HIP WINE CLUB! I know you expect nothing less.

And, thanks to our new partnership with Bottlenotes.com, HIP TASTES club members can take advantage of some very cool online features including tasting note storage, a personal wine wish list and even a social network of other tasters. It's sort of like MySpace meets Wine. As soon as you sign up you can log on and start comparing notes and networking with other tasters. Like MySpace's ubiquitous Tom (who I know personally, BTW!) I will be your first "friend" and kick start your online wine journey. Just like a big family. A hip, wine drinking family, that is.
Learn more and sign up here.

About the Hip Tastes Wine Club & Hip Tastes Packs (coming soon!)

My goal with the Hip Tastes Wine Club and associated a la carte offerings, Hip Tastes Packs, is to introduce savvy folks like yourself to new and exciting wines on a regular basis, much like I do at my stylish HIP TASTES wine tastings in San Francisco. Because hipsters with a hankering for good wine - including those who may not be lucky enough to live in San Fran - shouldn't have to wait around for a HIP TASTES event to get their fix.

About Bottlenotes.com

Bottlenotes is a customized wine club service and wine retail website featuring wines from some of the best producers around the world. With its cutting-edge matching technology - which helps people learn and keep track of what styles of wine, varieties, and regions they truly like - Bottlenotes strives to be the Netflix of wine. I am proud to be working with such an exciting and forward-looking company in bringing the HIP TASTES Wine Club to life.

Posted by Courtney on July 9, 2006 07:53 PM

Comments

Let me point out that the customized wine service is the GIFT THAT KEEPS ON GIVING. Ahem, not that it's my birthday this week or anything. Sign someone up and they will love you forever, or at least as long as they get good wines in the mail selected by Court.

Posted by: Claire on July 10, 2006 12:55 PM
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