Bringing your own was never this cool
filed under: Goods & Gadgetry, Ramblings

If you're like me, you dread those words uttered by so many a chintzy party planner, "Oh, and please be sure to bring some drink - it's BYOB."
Until now, that is. I recently picked up a one-bottle neoprene wine bottle carrier/cooler/protector from Built NY. It's made from the same stuff wet suits are made of and is as adept at keeping wine cool as keeping surfers' bods warm (cheers to that). Plus, the flexible but firm neoprene material keeps bottles from clanking and stands sturdily upright when bottles are inside. Made in seven colors and available in one- and two-bottle styles, BYO bags make bringing your own a bit more bearable.
Folks who dig it: Consumer products geeks at Business Week and Fortune magazines, both of which awarded it "product of the year"-type accolades in 2004 and 2003, respectively.
Props: Go out to David Rosoff, my friend and sommelier extraordinaire/GM of LA's uber eatery Campanile Restaurant, who introduced me to the BYO Bag.
http://www.builtny.com/1btote.php
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Posted by Courtney on October 4, 2005 02:33 PM